Jess Klein Studio
The Gameplan
When you walk away, it’ll be with this
Brand Strategy
– Craft Your Vision Workbooks
– Collaborative Brainstorming
– Clarifying Vision/Mood Boards
Brand Identity
– Logo + brand mark
– Brand colors + fonts
– Brand guidelines PDF
tHREE Optional à la carte items*
– Updated Newsletter Template (x2)
– Updated Business Cards
– Updated Postcard/Flyer
Web Strategy
– Assess Business Goals (if changed)
– Clarify CTA’s
– Determine updates
Web Design/Development
– Outwork updates
– Reorganized page(s) as needed
– Testing + Deployment
À la carte*
– Excluded from project cost
– Includes printing + delivery process
handouts/flyers
Business Cards/Stationary*
Signage
Email Newsletter Templates
Account Name Management
Social Media Graphics
Packaging*
Media/Press Kit
Additional Website Design + Development
The Steps
01. PLAN
– Start the conversation by telling us about you, your business, and your dream brand.
– Prep the contract agreement + timeline
– Determine final deliverable expectations + project quote
02. ACtion
– To seal the deal and secure the time on our calendar, we’ll send you our contract agreement to sign and your first invoice.
– We’ll send your customized calendar with all important dates and details for our project together.
– We’ll send over any links you may need for your own project prep (Workbooks, Pinterest boards)
03. Inspiration
– We’ll study your workbooks and inspiration images and gather our brainstormed ideas.
– The Kick Off: The party officially starts with a kick off call. We’ll talk through your prep work, and have a fun and inspiring brainstorm session together.
04. vision
We’ll create a vision board to help us communicate visually to make sure we’re on the same page about what “clean” means. Then we’ll refine until it represents your vision for your brand as this will be our guide as we bring each piece of your brand to life!
05. review and revise
Your new brand identity will be presented to you via PDF + video walk through so you can take it all in and digest before sending back your feedback.
There will be two opportunities to review our work and send your revisions so the final product is perfect.
06. celebrate
– All of your shiny new brand identity and marketing materials will be sent to you, as well as a Brand Guidelines PDF that you can reference and share with other to make sure your brand stays strong and consistent in use.
Your website reflecting your new brand will be made live and will live forever on the interwebs (until we change it, of course).
Then, celebrate of course!
The Investment
time
Prep – We suggest allowing at least 2 weeks to fill out the workbooks and gather inspiration images (on our end and yours).
Process – The project itself will take 7 weeks to complete. We will communicate when we’ll need you to be available for meetings and to give us feedback.
money
The total cost of a custom brand design (including brand strategy, a brand identity, brand guidelines, and three add-on items of your choice) + website design/development updates is $6,500 broken up into 2 payments.
trust
Sharing your your biggest dreams and trusting us with your brand is not something we take lightly! Need we even say your process, designs, and communication is safe with us? Well we can, but it’s in the contract too :)
